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Rich textual descriptions - the hallmark of all Mergent publications - offer a wealth of detail on items including business description, history, property, subsidiaries, officers and directors, long-term debt and capital stock. Financial statements are presented in "as-reported" form and in native currencies, maintaining the full integrity of this critical information.
Business Insights: Essentials
Business and Company Resource Center is a fully integrated resource bringing together company profiles, brand information, rankings, investment reports, company histories, chronologies and periodicals. Search this database to find detailed company and industry news and information.
Business Source Premier
Journal ranking studies reveal that Business Source Premier's full-text coverage outshines its competitors in all business disciplines, including marketing, management, MIS, POM, accounting, finance and economics. Additional full text, non-journal content includes market research reports, industry reports, country reports, company profiles and SWOT analyses.
Listed below are just a few of the ebooks available from the Neil Hellman Library on market share research. To find more go to Ebsco eBooks and search using marketing, market surveys, market research, marketing statistics, etc. as your search terms.